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LET’S CONNECT ON Social

I learned something that CHANGED👏🏼THE👏🏼GAME for coaches and it might change yours too.⁣
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Lemme tell you what it is --⁣
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✨Attraction-Based Marketing✨⁣
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It's pretty simple 👉🏼 Be helpful, be relevant, be inviting and be consistent. ⁣
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What it’s not?⁣
🙅🏻‍♀️ pushy or forceful ⁣
🙅🏻‍♀️ spamming your followers with your offer every day and only that ⁣
🙅🏻‍♀️ sending a buncha DM’s to strangers asking if they’re on a “fitness journey” ⁣
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(A moment of silence for my filtered messages.. 💀)⁣
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When done right, it feels like you’re PULLING... not pushing.⁣
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This is the 🔑 to getting people to come to YOU.⁣
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You can START doing this by:⁣
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1️⃣ Niching tf down. Way down. This is the only way you know who you’re speaking to in your messaging. Determine who you can help most, the tangible result they’ll get and who can afford you.⁣
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2️⃣ Learn errything about this type of person - interview people you know that are your ideal client so you understand exactly what language they’re using to describe they’re problems so you can use it in your content+ explain how you solve their problems⁣ 🔥
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3️⃣ Literally forget about everyone else, don’t worry about what Karen from high school thinks👋🏼 Focus.⁣
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This is how you stand out from the "noise" in the fitness industry and become an authority in your niche quickly.⁣
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You'll get higher quality clients, more impact and much more money.⁣
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If you’re still not sure where to start, apply for a call with me to see if you’re a good fit for PT Biz School @bri_berner tomorrow is the LAST DAY

WHY I created PT Biz School... 🌱 ⁣⁣ Back wh

WHY I created PT Biz School... 🌱
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Back when I first started as an online fitness coach, it was nothing more than a passion project.⁣
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Was it a dream 💭 of mine to coach full time? Yes, of course. ⁣
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But I was basically treading water and working with anybody who would pay me (and any amount they would pay me 😣).
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Not only did I not have a clear process in place to attract and sign consistent clients — I didn’t even know what my offer would be if I did…⁣⁣

I was told from “experts” that the solution was paying for ads 🙄
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So I invested in a mentor that taught facebook ads & guess what, it got me no where…

💫BUT, because I’m a resourceful person. I started reading marketing books & taking other courses on organic marketing.

I came up with my own signature approach for signing clients (& no it’s not DM’ing your family/strangers lol).

Here’s why I never gave up 👉🏼 It took enough painful experiences working a 9-5: missing important family events, not being able to travel, not being in control of my income, the monotony etc
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🙏🏻 in hindsight, I know 99% of coaches wouldn’t go through the years of trial and error I did.
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That’s why I created PT Biz School. It’s everything I wish I had in the beginning, a clear blueprint for coaches who want to start or scale their online business using a proven step by step system to signing high ticket clients.
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5 SPOTS LEFT @bri_berner

This coach started off JUST like you - no big foll

This coach started off JUST like you - no big following (400 followers), no website, new to online coaching, self doubt..⁣
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💫To making $8100 in 6 weeks because she took the leap and invested in herself/business⁣⁣
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She learned;⁣⁣
👉🏼 how to create foundations in her business⁣⁣
👉🏼 how to create a high-ticket offer designed specifically to create transformation ⁣
👉🏼 how to create COMPELLING content and attract paying clients⁣ ⁣(aka marketing)
👉🏼 how to create systems & streamline her business to create time freedom⁣⁣
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Plus so much more.⁣⁣
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Before people apply to work with us @ptbizschool they usually express their fear of investing in themselves/business.⁣⁣
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WE GET IT. ⁣⁣
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& we’ve been there, until we became so committed to creating a different reality that we knew there was no way we could “fail” because we were ready to work for it.⁣⁣
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Those are the people we choose to work with. ⁣⁣
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Love this work & the entrepreneurs we get to show up for every day ❤️
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And enrollment is now OPEN, we start May 3rd! Head to the link in my bio to apply @bri_berner

Everything changed when I stopped posting content

Everything changed when I stopped posting content for “me”.⁣
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I started my Instagram account in 2012, posting quotes and random photos without me in it. Yeah you can check out those gems if ya scroll 😂⁣
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2013 - I wanted to use it as my own source of accountability when I started working out. I had never really “committed” to something before in my life, I had a pattern of quitting things when they got difficult 🥴 but not this time.⁣
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2014 - I continued to share my journey through NPC bikini competitions, hoping to inspire people to even make small changes. ⁣
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2015 - I slowly started transitioning my content from “me” to “you”. Aka what weight loss questions were you wanting to know, what was a perspective shift I could give, how could I break down something complex into small tangible steps etc⁣
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2016 - I created my LLC & started my fitness coaching business almost “effortlessly” with a 5-figure launch. Even though I’d been organic marketing for yearssss with no offer.
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2017 - I put in werrrrrrrk. 👩🏻‍💻I tweaked a lot of what I learned from past mentors, doubled my revenue and felt like a boss a$$ bish ⁣#boujeegroceries
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2018 - I went full digital nomad with my new found freedom to work anywhere and travelled 9 countries, all solo dolo. I started transitioning to teaching other personal trainers how to do what I did. ⁣
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2019 - I moved to Hawaii ☺️ to have more consistency + community in my life, to focus on my health, to be in a better time zone for my biz and to be inspired af by the views lol 🙏🏼

2020 - YOU KNOW. 😷 Doubled down. I had fears come up like most people. “no one’s spending money” was a lie, I focused on the process & I hit my first $90K month.

2021 - ⁣so far, it’s looked a lot like reestablishing boundaries that slipped in 2020. Ya feel me?

What are some ways you felt your boundaries slip last year? 💛💛

2 days left until the doors to Crickets to Clients

2 days left until the doors to Crickets to Clients close! 💫⁣
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This is for YOU if; ⁣
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👉🏼 You’re passionate about helping people, so passionate you’re coaching for free or for less than $200/month
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👉🏼You want to be seen, heard and respected as an authority⁣
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👉🏼You struggle with understanding how to niche down and stand out in the noise that is IG coaches
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👉🏼You want a chance to win a FREE 1 hour strategy call with me!
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How you’re feeling is exactly where most of my students start.⁣
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& I wanted to give you all the chance to get this coaching for free so you don’t have to waste yearssss undercharging or focusing on vanity metrics that keep people stuck.
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WHAT TO EXPECT;⁣
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Day 1 - Diving into the top limiting beliefs that keep coaches broke; what coaches in the industry are actually charging & how
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Day 2 - Why vanity metrics (i.e. likes & followers) don't matter + what does
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Day 3 - The #1 mistake coaches make with their content marketing and how to stand out in what feels like a saturated + noisy market⁣
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Make sure to share with a PT/coach friend who should be here with us!
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🔥 Link is in my bio to register @bri_berner 🔥

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